The client pictured had no social media channels at all, and in a world where visuals are everything, this was a definite missed opportunity.
We created, curated and built their instagram from scratch, to a follwoing of over 600 people in less than 1 month. When fully managing an online store and its strategy, keeping a selling blog is a great tool. We apply this system with as many clients as possible since it happens to be a very efficient way to keep your customers informed and engaged.
This course was filmed and edited mostly live, allowing for a quick turn around. There are of course many levels in terms of production possibilities for an online/video course. If I were to scale the possibilities we can offer from 1 through 10, this would land at about a 2 or 3 in terms of production, however at about a 9 in terms of delivery speed. My recommendation in terms of which path we should take would be dependent on your goals, perhaps you just need to go for a sample that shows your idea to employees or friends, or possible investors in your course, then I would suggest to start with a 1-3, but if you want to sell a course, and offer high level production, and are not in a specific rush to launch any sooner than 2 months, then we could go all the way to 10 with all the bells and whistles. Created a suite of marketing materials for this dance company's performance in different formats for them to launch a comprehensive campaign as well as be covered in terms of having a printed mini program & show order, as well as a digital mobile extension accessible via phone/tablet/computer.
This custom graphic included actual item images from the store and resembled a graphic the owner liked from their older branding, however, it is a higher resolution image that she can now use both online as well as for printed materials.
This approach can be used in many applications where you need to disclose much information, but don't want to use large, multi-page print outs. In this case, for the show, we included the show order, however all the additional information lives on a live website accessible either through link, or a QR code. Once the QR code is accessed, you would view all the following information (click here to see live website). The beauty of this approach is it really allows to think out of the box and we can link to not just images but also video or more information, and since it will already be on your viewer's phone, it gives it a bit more chance to be reviewed later, rather than a bulky program that they will likely toss oafter the performance.
Video tours are very effective for showing potential clients the space they might be interested in renting for their event, and there are few things that are as clear as a narrated video tour. Let us help you get more business by showing your offerings in a clear, shareable manner. In addition to creating digital photography and a video tour for this property, we created a marketing plan for it to be shared with all the regions real estate professionals. Through that we came to decide the best decision was to display the property's information as best as we could ourselves, and then share it as a packet. We made this simple, custom website that only displays the property we are interested in marketing, and then we followed by contacting all the local agents for them to be able to offer the property to their clients as easily as possible. This small, dedicated website, is clear and straight to the point. Shares images, video and floorplan of the property with any likely buyers.
Turn around for a project like this is about 3-5 days. These listing videos are a great way to share listings and their highlights when a proper video tour is not available. The very efficiently show all the properties and their details, and provide an easy way to get in touch with the listing agents through the QR codes. A compelling video advertisement is a great tool to get more people to your event. This video ad was shot in two different locations and edited to share what guests would be experiencing when attending the show, without giving too much away. The convenience of the QR code on screen was great for including additional information as well as sharing ease. We help social media accounts big and small depending on their needs. In this example, we took the original concept the client had, and wanted to stick to, and amplified it in volume as well as quality, in order to increase the audience's response.
The result: we grew the account from under 20 followers, to over 1500 in only 3 months. One must be aware sometimes there is delayed response from the public, while they respond to the information. In this case we created and posted for 3 months, though the full results became obvious just right about the 5th month. Additionally, the page served much more as a reflection of the start-up's mission, communicating the mission of the company as well as educating their audience, which in turn brought more traffic to their website. Sometimes creating content doesn't need to be a big production and headache, and sometimes time is of the essence. For this particular artist, we interviewed him and had to turn around quickly with something that could be posted and shared with his followers, getting to them effectively in time for them to still visit his exhibit. Created a series of 360 Immersive videos to realistically show what the experience of visiting a lodge in Nicaragua would be like. You can either move the video with your cursor (if on pc) or if on mobile, you can move your cellphone around as if looking through a window to discover the space (PLEASE NOTE you must click to watch directly on youtube to get the mobile 360 VR Effect. [SAMPLE 1 ] [SAMPLE 2 ] For long now I have created social media materials my clients can use, always from a standpoint of bringing in more clients, or increasing brand recognition.
In this example, not only did I conceptualize the work, but I procured the model, as well as shot the materials. I started doing jewerly photography for Pookie and Sebastian, for them to have an internal catalog. Upon a couple weeks of photographing for them I came to the realization that they didn't have a proper website. They just had a landing page with the addresses to all of their locations.
After many discussions, I convinced the owners to go digital and launch the online store, which I developed from scratch for them and created a system where they could pull inventory directly from the store and not incur in any further expense by having to stock additional inventory for just the web location. An online store is a full additional branch for any business. By spearheading the transition to digital for Pookie and Sebastian, I witnessed firsthand the transformative power of an online presence. Not only did it expand their reach beyond physical locations, but it also streamlined their operations and inventory management. With the new website in place, customers could now browse their entire collection from the comfort of their homes, leading to increased sales online, as well as the brick-and-mortar locations It also helped with brand visibility. The ability to use inventory directly from the store saved the business both time and money. An online store is a necessity for businesses looking to thrive and adapt to evolving consumer demands. For more information and posts on this client: Visit Social Media Management for Pookie and Sebastian This early work shows possibly my very first dance reel to film and edit. The dancer shared this with multiple companies and landed herself a contract with the San Antonio Ballet. Designed all printed materials for a few master class series' at the Manhattan Movement and Arts Center. The design materials included three different formats for print and a format to be digitally sent to e-mail subscribers.
|
Archives
May 2024
Categories
All
|