Product mini videos can be extremely helpful to show detail on products being offered online. A photo will tell a story, but a video will tell that story in detail. In this particular case, we opted for a simple close-up shot to display the quality of each t-shirt product, this way the shopper knows exactly what they'll be getting. Some e-commerce websites allow for the videos to be directly embedded, but in this case we decided to go with a link. You can see below the video how the link is displayed within the e-commerce product. If you think a product video might help your online sales, don't hesitate to reach out! When fully managing an online store and its strategy, keeping a selling blog is a great tool. We apply this system with as many clients as possible since it happens to be a very efficient way to keep your customers informed and engaged.
Having an updated and presentable website is crucial for businesses of all sizes. Your website serves as the online face of your brand, often forming the first impression potential customers will have of your business. A well-designed and informative website, not only enhances your credibility and professionalism, but also acts as a powerful marketing tool that enables you to reach a wider audience and attract new customers. Moreover, in a competitive marketplace, a visually appealing and user-friendly website sets you apart from your competitors and instills trust in your audience. It provides a platform to showcase your products or services, share valuable content, and engage with your customers effectively. An updated website allows you to adapt to changing trends and stay relevant, ensuring that your business remains competitive. Regardless of the size of your bussiness, investing in a well-designed, user friendly but effective website is essential for establishing a strong online presence, fostering customer loyalty, and driving business growth. Our client below, had neglected the website for years, and while it had decent traffic in terms of how many people landed there monthly while searching for Mexican products, the website failed to generate business or proper interest due to its lack of relevant information to the current offers. We created a whole new website and included an online store, opening up a whole new channel to monetize from. The client specifically asked that we maintained a similar look and vibe as much as possible, which is why the style is quite reminiscent of the original, however it's usability and functionality significantly improved. BeforeAfterBefore there was The Real-Real, there was Tatiana's Designer Resale. The queen of designer resale, would cater to the Upper East Sider fashionista on a budget as well as help the not-on a budget Upper East Siders recycle their digs. I created a stylish clean website where the clothes were the main focus and you could see the unique items details in a high end digital environment. I started doing jewerly photography for Pookie and Sebastian, for them to have an internal catalog. Upon a couple weeks of photographing for them I came to the realization that they didn't have a proper website. They just had a landing page with the addresses to all of their locations.
After many discussions, I convinced the owners to go digital and launch the online store, which I developed from scratch for them and created a system where they could pull inventory directly from the store and not incur in any further expense by having to stock additional inventory for just the web location. An online store is a full additional branch for any business. By spearheading the transition to digital for Pookie and Sebastian, I witnessed firsthand the transformative power of an online presence. Not only did it expand their reach beyond physical locations, but it also streamlined their operations and inventory management. With the new website in place, customers could now browse their entire collection from the comfort of their homes, leading to increased sales online, as well as the brick-and-mortar locations It also helped with brand visibility. The ability to use inventory directly from the store saved the business both time and money. An online store is a necessity for businesses looking to thrive and adapt to evolving consumer demands. For more information and posts on this client: Visit Social Media Management for Pookie and Sebastian |
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