For our second session creating social media content materials for this medical professional, we already had a better understanding of her vibe, energy and preferences. Aside from recording material with patients during actual consultations, we were able to knock out 6 additional reels, out of which a couple can be turned into text/music reels, giving us a possibility to easily create 6 additional reels with no problem. 

If you are based in New York City, and are looking to build up your following, improve your social media quality, increase your output and reach more viewers to then gain more clients, followers or patients, schedule your test session today! or text us to set up a discovery call! 646 801 0075

In this video, you can see a portion of a 5-hour live  workshop that took place in a beauty salon environment. The organizer had to change the lesson plan a bit last minute due to unforeseen circumstances, which resulted in a bit of a chaotic situation for filming. However, we pushed through, adapting to the circumstances and creating a  video that served it's main purpose, to allow for students to review the learned materials, and also to share the workshop as an example of what one can expect during future workshops. 

If you are an educator or an academy, and would like to be able to offer online workshops, EffectiveMediaSource.com is your best option for affordable videography and editing services in New York City and surrounding areas.

During our content creation session, we created a full batch of shareable content to be deployed over one or two weeks. We addressed technical and non-technical information to help potential patients get to know their medical provider both professionally and also on a personal level. 

Schedule a test content creation session today with EffectiveMediaSource.com and discover all that we can create with you / for you!

In this mini production, we created a step by step synthesis of how to apply the Olaplex curl definer treatment. From an hour of film, we will be able to create 3+ clips: 1) A mini reel to briefly explain, 2) A 3min+ more detailed clip, 3) A full Step By Step tutorial for those needing every detail on how to do it and 4) A handful of additional out takes useful for social media.  

This type of video works for most industries. All you have to identify is something your clientele might be interested in learning how to apply. In the salon and beauty industry it can be haircuts, product or how to achieve a particular hairstyle. 

Created an original concept with an original song: "NYC is My Runway" for it to build a series of fashion & style videos showcasing NYC's street style. 

Click on images to view videos.

​Unlock your business's potential with EffectiveMediaSource.com. Our comprehensive digital solutions encompass creative art direction, concept development, film, SEO optimization, strategic marketing, and targeted advertising to ensure your brand stands out. Our team is committed to delivering results that matter. Contact us today to explore how we can collaborate to achieve your digital marketing objectives.

In this step-by-step tutorial, world-renowned stylist Laara Raynier shares the details of her haircutting technique for a multi-part series. The full haircut is split into various sections allowing the students to focus on one part at a time. 
Filmed with 4 cameras, the video course allows the viewer to get a 360 degree experience and to see what the instructor is teaching in close detail. Custom opening graphics add for a clean, professional experience.
Creating materials like this open up the possibility of an entire new income channel for instructors, not to mention they make a great addition to your social media content. From one session, we are also able to extract snippets that can be independently used for instagram, tik tok, or youtube shorts.

If you have a class or course you want to get on film whether to keep as an archive, as an internal training manual, or to offer as an online course or part of a hybrid video/live course, don't hesitate to reach out!

In this video, scripted, directed and fully produced by EMS / DM Sharmini Ravindran explains the mission and good work of a tech startup working on democratizing the internet - worldwide. 

In this explainer video, possible participants of the Mysterium Network node program learn some basic information about the program from Sharmini Ravindran.

Filmed and directed/cut live- on the spot.

Street interviews are a powerful way to create engaging, unscripted content that resonates with your audience. By capturing real, in-the-moment reactions from everyday people, these videos bring authenticity, energy, and relatability to your brand. Whether you're gathering opinions on industry trends, testing product awareness, or sparking discussions on hot topics, street interviews provide a fresh and dynamic way to generate more content effectively, and boost engagement. This format not only increases social media reach but also helps brands connect with their audience in a fun, authentic and interactive way.
At EffectiveMediaSource we are aware your time is valuable, guiding a parallel Street Interview effort in addition to your other content creating strategies can be a hands-off path to adding more color to your media, while staying true to your industry and the voice of your current or potential clientele or following. 

This course was filmed and edited mostly live, allowing for a quick turn around. There are of course many levels in terms of production possibilities for an online/video course. If I were to scale the possibilities we can offer from 1 through 10, this would land at about a 2 or 3 in terms of production, however at about a 9 in terms of delivery speed. My recommendation in terms of which path we should take would be dependent on your goals, perhaps you just need to go for a sample that shows your idea to employees or friends, or possible investors in your course, then I would suggest to start with a 1-3, but if you want to sell a course, and offer high level production, and are not in a specific rush to launch any sooner than 2 months, then we could go all the way to 10 with all the bells and whistles.

This material was filmed with a single camera, edited to look like multiple, live. This means the material is available for use immediately after the performance. 

This clip was filmed live, in a public venue with 3 cameras  (2 steady and one mobile). The material was directed / edited on the spot (meaning the clip was ready to be published immediately thereafter. We can also livestream directly, granted that the proper wifi connections are available. 

This can be filmed with different quality cameras to be output in HD, and the material can be saved in 4k as well. All equipment variants are dependent on budget but the system allows for up to 10 cameras should it be required for the project. 

Video tours are very effective for showing potential clients the space they might be interested in renting for their event, and there are few things that are as clear as a narrated video tour. Let us help you get more business by showing your offerings in a clear, shareable manner. 

Real Estate Video Tours are a must in this day and age, pictures just don't cut it anymore. A truly immersive experience, this video tour offers a room-by-room narration that takes the online visitor through every detail of the apartment being offered on the market.

A compelling video advertisement is a great tool to get more people to your event. This video ad was shot in two different locations and edited to share what guests would be experiencing when attending the show, without giving too much away. The convenience of the QR code on screen was great for including additional information as well as sharing ease. 

Sometimes creating content doesn't need to be a big production and headache, and sometimes time is of the essence. For this particular artist, we interviewed him and had to turn around quickly with something that could be posted and shared with his followers, getting to them effectively in time for them to still visit his exhibit.

This video was created as a promotional clip to announce an upcoming performance by the singer. With very light production we were able to capture the essence of the performer.

A short, video can often be a very effective piece of content to get your point across. 

We sourced and produced all pertaining items to an expert speaking about subjects the client needed to have discussed on their channel. 
These efforts are key to achieve trust in a field, and keep your audience interested in what you may have to say and share as a business. 

We are always ready to support you in all your filming needs. Multi-camera and live editing available, always with all camera back- up, for additional post-production edits if necessary.  Click here to view the full first act of the show previewed below, the video was edited live during the performance. 

In this post edited piece we used three different shots of the performer to bring the song to life. This style of video is great for any performer that wants to show their abilities to potential casting directors or simply sharing online with their followers and supporters.

In this original collaboration, I worked with a violinist and a dancer within a unique sculptural architecture space. Setting the mood, directing the performance, and guiding the structured improvisation, we ended with this energic piece.

Produced a multi-camera class edited live and on the spot. With a 5 camera set-up, we were able to successfully produce a live-cooking online workshop that showed all the right angles for the students to properly follow along. The material gets is also saved for any post-production should the instructor want to offer the class on-demand on their teaching platform. 
With this system there is no to very little wait to see the final material and having the ability to post and offer to your followers and students. 

Based on the specifications received, we created a compelling video that captured the spirit of this dance academy to celebrate its 25th anniversary. 

We visited them for a couple hours to film the necessary material after clearly understanding the messaging goals. After a couple days of editing and revisions the following was achieved, to be presented during their anniversary gala.