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Before there was The Real-Real, there was Tatiana's Designer Resale. The queen of designer resale, would cater to the Upper East Sider fashionista on a budget as well as help the not-on a budget Upper East Siders recycle their digs. I created a stylish clean website where the clothes were the main focus and you could see the unique items details in a high end digital environment.    I started doing jewerly photography for Pookie and Sebastian, for them to have an internal catalog. Upon a couple weeks of photographing for them I came to the realization that they didn't have a proper website. They just had a landing page with the addresses to all of their locations. After many discussions, I convinced the owners to go digital and launch the online store, which I developed from scratch for them and created a system where they could pull inventory directly from the store and not incur in any further expense by having to stock additional inventory for just the web location. An online store is a full additional branch for any business. By spearheading the transition to digital for Pookie and Sebastian, I witnessed firsthand the transformative power of an online presence. Not only did it expand their reach beyond physical locations, but it also streamlined their operations and inventory management. With the new website in place, customers could now browse their entire collection from the comfort of their homes, leading to increased sales online, as well as the brick-and-mortar locations It also helped with brand visibility. The ability to use inventory directly from the store saved the business both time and money. An online store is a necessity for businesses looking to thrive and adapt to evolving consumer demands. For more information and posts on this client: Visit Social Media Management for Pookie and Sebastian  For this Dance Photography session, we visited multiple locations I knew would be a great background and then I directed the dancer (from having dance experience myself) to hit specific poses that would be complimented by the setting. This is just a small sample of what we accomplished in a two hour shoot.
This is one of our favorite projects from our early beginnings. The Deitsch Eck restaurant is an authentic Pennsylvania Dutch restaurant located in Allentown. Although this website has now changed into a different more modern variation, the design below truly captured the feel and vibe of the business.  For this project, we traveled to the location, took photos of the space and the staff and owner, and created custom graphics utilizing elements found in the restaurant. The background of the website was the actual wall paper in parts of their dining room, so for those visiting the site and the restaurant, it truly gave a 360 experience.
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